{"id":456,"date":"2023-12-13T11:47:56","date_gmt":"2023-12-13T16:47:56","guid":{"rendered":"https:\/\/domaindistillery.com\/?page_id=456"},"modified":"2023-12-13T12:53:04","modified_gmt":"2023-12-13T17:53:04","slug":"domain-name-comps","status":"publish","type":"page","link":"https:\/\/domaindistillery.com\/index.php\/domain-name-comps\/","title":{"rendered":"Domain Name Comps"},"content":{"rendered":"\n<ul class=\"wp-block-list\">\n<li><a style=\"\" href=\"https:\/\/www.forbes.com\/sites\/forbestechcouncil\/2018\/05\/29\/exact-match-domain-names-and-why-investors-value-them\" target=\"_blank\" rel=\"noreferrer noopener\"><b>Owning the best Exact-Match-Keyword .com domain name in your industry creates Instant Credibility as well as an Exclusive Competitive Advantage that Exponentially grows your Business and Awareness of your Brand<\/b><\/a><\/li>\n\n\n\n<li><strong><a target=\"_blank\" rel=\"noreferrer noopener\" href=\"https:\/\/www.namepros.com\/blog\/breaking-65million-domain-sale-revealed.891196\/\">LasVegas.com the domain sells for $90m USD&nbsp;<\/a><\/strong><\/li>\n\n\n\n<li><strong><a target=\"_blank\" rel=\"noreferrer noopener\" href=\"https:\/\/www.bloomberg.com\/press-releases\/2019-06-18\/microstrategy-sells-voice-com-domain-name-for-30-million\">Voice.com domain sells for $30,000,000 USD<\/a><\/strong><\/li>\n\n\n\n<li><strong><a target=\"_blank\" rel=\"noreferrer noopener\" href=\"https:\/\/entrepreneurshandbook.co\/you-should-never-spend-825k-on-a-domain-but-heres-why-i-m-glad-i-did-7139f9c00728\">Owning Cover.com Has Lent an Extra Level of Legitimacy to the Brand and This, in Turn, Has Translated into Sales<\/a><\/strong><\/li>\n\n\n\n<li><strong><a target=\"_blank\" rel=\"noreferrer noopener\" href=\"https:\/\/www.namepros.com\/blog\/inside-interview-why-buying-pillows-com-was-worth-every-penny.1067555\/\">Why Buying Pillows.com Was Worth Every Penn<\/a>y<\/strong><\/li>\n\n\n\n<li><strong><a target=\"_blank\" rel=\"noreferrer noopener\" href=\"http:\/\/www.dnjournal.com\/archive\/lowdown\/2018\/dailyposts\/20180307.htm\">After Selling Ring to Amazon for Over $1 Billion CEO Confirms He Paid $1 Million for Ring.com Domain<\/a><\/strong><\/li>\n\n\n\n<li><strong><a target=\"_blank\" rel=\"noreferrer noopener\" href=\"https:\/\/www.strategicrevenue.com\/shoebuy-com-becomes-shoes-com-walmart-maximizes-domain-name-acquired-in-9m-transaction\/\">&#8220;ShoeBuy&#8221; Becomes &#8220;Shoes&#8221; \u2014 Walmart Maximizes Domain Acquired in $9M Deal<\/a><\/strong><\/li>\n\n\n\n<li><strong><a target=\"_blank\" rel=\"noreferrer noopener\" href=\"https:\/\/onlinedomain.com\/2017\/04\/28\/domain-name-news\/domain-name-fly-com-sold-2-89-million-travelzoo\/\">Ultra-Premium Domains Are Appreciating Assets<\/a><\/strong><\/li>\n\n\n\n<li><strong><a href=\"https:\/\/www.linkedin.com\/pulse\/value-proposition-super-premium-domain-names-mike-mann-mann-new-\" target=\"_blank\" rel=\"noreferrer noopener\">Value Proposition of Super Premium Domain Names<\/a><\/strong><\/li>\n\n\n\n<li><strong><a target=\"_blank\" rel=\"noreferrer noopener\" href=\"https:\/\/www.entrepreneur.com\/article\/288629?utm_content=bufferb00e6&amp;utm_medium=social&amp;utm_source=twitter.com&amp;utm_campaign=buffer\">Why I Spent $1.5M on Our Domain. It&#8217;s A Lot of Money But Worth the Cost<\/a><\/strong><\/li>\n\n\n\n<li><strong><a target=\"_blank\" rel=\"noreferrer noopener\" href=\"http:\/\/okdork.com\/what-i-learned-spending-1-5-million-on-sumo-com\/\">What I Learned Spending $1.5M on Sumo.com\u2014article and podcast<\/a><\/strong><\/li>\n\n\n\n<li><strong><a target=\"_blank\" rel=\"noreferrer noopener\" href=\"https:\/\/enaming.com\/2015\/12\/01\/the-nut-case-domain-investment-helps-yield-35-million-in-revenue\/\">The Nut Case: Domain Investment Helps Yield $35 Million in Revenue<\/a><\/strong><strong><a target=\"_blank\" rel=\"noreferrer noopener\" href=\"https:\/\/www.mediaoptions.com\/domain-names\/domain-names-impact-seo.html\">\u200b<\/a><\/strong><\/li>\n\n\n\n<li><strong><a target=\"_blank\" rel=\"noreferrer noopener\" href=\"http:\/\/www.thedomains.com\/2016\/09\/28\/wired-com-com-choice-vc-backed-startups\/\">.COM is the Choice of VC Backed Start Ups<\/a><\/strong><\/li>\n\n\n\n<li><strong><a target=\"_blank\" rel=\"noreferrer noopener\" href=\"http:\/\/dotweekly.com\/goenjoy-com-acquires-enjoy-com-in-7-figure-domain-buy\/\">GoEnjoy.com Acquires Enjoy.com in 7-Figure Domain Buy<\/a><\/strong><\/li>\n\n\n\n<li><strong><a target=\"_blank\" rel=\"noreferrer noopener\" href=\"http:\/\/dotweekly.com\/goenjoy-com-acquires-enjoy-com-in-7-figure-domain-buy\/\">Want to Expand Globally? Buy a Global .COM<\/a><\/strong><\/li>\n\n\n\n<li><strong><a target=\"_blank\" rel=\"noreferrer noopener\" href=\"http:\/\/alagna.com\/2014\/coupons-com-ipo-values-company-at-2-2-billion_989\">Coupons.com IPO Values Company at $2.2 Billion<\/a><\/strong><\/li>\n\n\n\n<li><strong><a target=\"_blank\" rel=\"noreferrer noopener\" href=\"http:\/\/www.smartcompany.com.au\/\/technology\/online\/34431-from-beep-to-carloans-how-a-domain-name-change-resulted-in-a-40-million-turnover-boost\/\">From Beep to CarLoans: How a domain name change resulted in a $40 million turnover boost<\/a><\/strong><\/li>\n\n\n\n<li><strong><a target=\"_blank\" rel=\"noreferrer noopener\" href=\"https:\/\/t.co\/MPqNtXOa5b\">Having a generic\/keyword domain can make all the difference: Dresses.com receives 70% type in traffic<\/a><\/strong><\/li>\n\n\n\n<li><strong><a target=\"_blank\" rel=\"noreferrer noopener\" href=\"https:\/\/www.dnacademy.com\/the-definitive-guide-to-the-worlds-largest-domain-sale\">Cars.com domain valued at $872,000,000 USD<\/a><\/strong><\/li>\n\n\n\n<li><strong><a target=\"_blank\" rel=\"noreferrer noopener\" href=\"https:\/\/namebio.com\/?s==czMwYDOwgjM\">Reported&nbsp;known&nbsp;domain&nbsp;sales comps&nbsp;from&nbsp;$350,000&nbsp;and&nbsp;up from&nbsp;2015 to&nbsp;2020 (Keep in mind many deals happen for much higher and are not reported to the general public<\/a><\/strong><\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-wp-embed is-provider-strategic-revenue-domain-and-internet-news wp-block-embed-strategic-revenue-domain-and-internet-news\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"wp-embedded-content\" data-secret=\"nIehNM35oL\"><a href=\"https:\/\/www.strategicrevenue.com\/shoebuy-com-becomes-shoes-com-walmart-maximizes-domain-name-acquired-in-9m-transaction\/\">&#8220;ShoeBuy&#8221; Becomes &#8220;Shoes&#8221; &#8211; Walmart Maximizes Domain Acquired in $9M Deal<\/a><\/blockquote><iframe loading=\"lazy\" class=\"wp-embedded-content\" sandbox=\"allow-scripts\" security=\"restricted\" style=\"position: absolute; clip: rect(1px, 1px, 1px, 1px);\" title=\"&#8220;&#8220;ShoeBuy&#8221; Becomes &#8220;Shoes&#8221; &#8211; Walmart Maximizes Domain Acquired in $9M Deal&#8221; &#8212; Strategic Revenue - Domain and Internet News\" src=\"https:\/\/www.strategicrevenue.com\/shoebuy-com-becomes-shoes-com-walmart-maximizes-domain-name-acquired-in-9m-transaction\/embed\/#?secret=sJqm2wW55Y#?secret=nIehNM35oL\" data-secret=\"nIehNM35oL\" width=\"500\" height=\"282\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-wp-embed is-provider-onlinedomain-com wp-block-embed-onlinedomain-com\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"wp-embedded-content\" data-secret=\"QaPLAjdyKV\"><a href=\"https:\/\/onlinedomain.com\/2017\/04\/28\/domain-name-news\/domain-name-fly-com-sold-2-89-million-travelzoo\/\">The domain name Fly.com sold for $2.89 million by Travelzoo<\/a><\/blockquote><iframe loading=\"lazy\" class=\"wp-embedded-content\" sandbox=\"allow-scripts\" security=\"restricted\" style=\"position: absolute; clip: rect(1px, 1px, 1px, 1px);\" title=\"&#8220;The domain name Fly.com sold for $2.89 million by Travelzoo&#8221; &#8212; OnlineDomain.com\" src=\"https:\/\/onlinedomain.com\/2017\/04\/28\/domain-name-news\/domain-name-fly-com-sold-2-89-million-travelzoo\/embed\/#?secret=Wj4S3QaQae#?secret=QaPLAjdyKV\" data-secret=\"QaPLAjdyKV\" width=\"500\" height=\"282\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><em>Source: Domain.com<\/em><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>What are premium domain names?<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In a cluttered and depleted domain name market, premium domains have become a powerful tool in the art of marketing a brand online. Premium domain names are generally short, easy to remember, and use a popular extension, such as .com or .net.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Why register a premium domain name?<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">It&#8217;s all about first impressions. Premium domain names present your business in the best possible light, giving you a foot up on the competition simply by virtue of having a unique, memorable premium domain name.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Benefits of registering a premium domain name<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Easy to remember<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A memorable domain name can be a priceless tool in marketing your website or business.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Better branding<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Premium domains provide ample opportunity to maximize branding efforts and establish an identity.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Better search ranking<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">With a premium domain name that matches popular keywords, you can experience improved search results.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Smart business investment<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A marketable premium domain name not only helps build your brand, but also holds value for a potential resell.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Compare&nbsp;.com premiums to other advertising<\/strong>&nbsp;(Source &#8211;&nbsp;<em>Venture<\/em>)<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">$134,000<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Avg. cost of prime time broadcast TV 30-second commercial<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">$150,000<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Full-color New York Times Ad<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">$394,000<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Avg. cost of 30-second Ad during &#8220;This is Us&#8221; on NBC<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">$450,000 PER DAY*<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Snapchat &#8220;Sponsored Lenses&#8221;<br>*Sunday &#8211; Thursday<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">$3,000,000<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">4 weeks on Time Square&#8217;s largest billboard<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">$5,000,000<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">30-second Ad avg. during 2018 Super Bowl<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Source: Domain.com What are premium domain names? In a cluttered and depleted domain name market, premium domains have become a powerful tool in the art of marketing a brand online. Premium domain names are generally short, easy to remember, and use a popular extension, such as .com or .net. Why register a premium domain name? &hellip;<\/p>\n<p class=\"read-more\"> <a class=\"\" href=\"https:\/\/domaindistillery.com\/index.php\/domain-name-comps\/\"> <span class=\"screen-reader-text\">Domain Name Comps<\/span> Read More &raquo;<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"spay_email":"","footnotes":""},"class_list":["post-456","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/domaindistillery.com\/index.php\/wp-json\/wp\/v2\/pages\/456","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/domaindistillery.com\/index.php\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/domaindistillery.com\/index.php\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/domaindistillery.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/domaindistillery.com\/index.php\/wp-json\/wp\/v2\/comments?post=456"}],"version-history":[{"count":6,"href":"https:\/\/domaindistillery.com\/index.php\/wp-json\/wp\/v2\/pages\/456\/revisions"}],"predecessor-version":[{"id":468,"href":"https:\/\/domaindistillery.com\/index.php\/wp-json\/wp\/v2\/pages\/456\/revisions\/468"}],"wp:attachment":[{"href":"https:\/\/domaindistillery.com\/index.php\/wp-json\/wp\/v2\/media?parent=456"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}